Many Facebook pages keep noticing that their posts reach less audience than ever. They may think that their content became not so interesting or posts quality reduced. However, not many people think of being shadowbanned on Facebook.
If your page got shadowbanned on Facebook, then you will also experience less organic reach than ever.
In this article I am going to explain what is the Facebook shadowban, why Facebook shadowbans certain pages or posts and how to avoid from being shadowbanned in the future.
Let’s get started!
What is the Facebook shadowban?
Shadowban is very similar to a ban. The only difference between shadowban and an average ban is that shadowbanned user doesn’t know that he has been banned. While if you get banned, you are instantly notified about this and know for sure that you have been banned.
Shadowbanned posts are only seen to the people who posted such posts. Noone else can see shadowbanned post.
It is done with the purpose to prolong shadowbanned user’s time to notice that he has been shadowbanned. Consequently, it prevents him from creating more social media profiles for spamming purposes.
So, shadowbanned spammer keeps on posting, but none of his posts can actually be seen by the public.
Why Facebook shadowbans certain Facebook pages or posts?
Majority of social media networks denies implementing shadowbanning. However, in 2018 Facebook admitted that Facebook’s algorithm may limit the reach of certain Facebook pages or posts.
Facebook claims that shadowbanning is used only to fight “fake news” pages or certain posts which can mislead users.
However, what about freedom of speech and liberal views? How can Facebook decide what news are fake news? Is anything that contradicts Facebook political views should be considered as fake news? Well, let’s not be so radical.
Facebook allows users to express their thoughts freely and support any political party or movement. However, Facebook is against the news that are false. As Facebook stated, any user can report any Facebook post for stating false information and such post will be reviewed by fact checkers.
It means that you can’t be shadowbanned for stating your opinion, however, you can be shadowbanned if you are talking about some facts that are obviously false.
To prevent from being shadowbanned by Facebook, just follow Facebook’s rules, respect other users and do not insult anybody. You are free to express your thoughts but make sure to not insult or offend anybody.
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I hope that you found this guide helpful and now know what is the Facebook shadowban. If you have any more questions related to this topic, then leave a comment below!